This isn't the cloud you know

It's the IBM Cloud. Same platform. New name.


A platform for building in the cloud.

IBM Bluemix has been merged into the services of IBM Cloud, because the names have grown to be synonymous. This move unifies the public, private, hybrid and multi-cloud under the IBM Cloud brand.

IBM Cloud now offers 170+ services ranging from bare metal, containers, and server-less computing to hyperscale infrastructure, blockchain, AI and Machine Learning; all with built-in security at their core. All the Bluemix products, services and support will continue unchanged.

The IBM Cloud can help insurers protect cars from storms, help shield financial transactions from hacks , and help track a diamond on a blockchain to secure it from theft and fraud. The IBM Cloud is built for business, designed for your data and secure to the core.


Designed for your data.

IBM Cloud offers the widest array of database options, from relational to NoSQL, while ensuring strong consistency, high integrity and no delay. The data platform enables your team to connect silos, discover new insights and build smarter applications. Manage and analyse your data, or build and deploy analytics apps in minutes with IBM Data Catalog, IBM Data Refinery, and IBM Analytics Engine.

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AI ready.

IBM Cloud powers AI-intensive workloads that demand data integrity, low-latency and parallel processing. It also offers a broad range of Watson AI and machine learning APIs to build your own applications. With Watson, you can enrich your applications, anticipate and pre-empt disruptions, detect liabilities and mitigate risk and accelerate research and discovery.

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Secure to the core.

Security is at the core of IBM Cloud, it is not an after thought. IBM Cloud secures the movement of data on a network of networks. Public, private, and management traffic travel across separate network interfaces, segregating and securing traffic while streamlining management. IBM Cloud meets data sovereignty and compliance regulations with nearly 60 locally owned and operated data centers in 19 countries— more than any other cloud provider.

  IBM Cloud challenges your limitations by removing them.

Now you’re only limited by your own imagination.

What do you want to do and who do you do it for? 

Tools and processes that keep pace with customer expectations.

In alliance with Certus Solutions and IBM Australia and New Zealand, Cognition Studio empowers the creation of entirely new possibilities in the IBM Cloud. Cognition offers a range of services from rewiring your infrastructure, and redefining products and services, through to the reimagination of your business model.

By instilling design thinking, integrating the specifics of your current digital environment, and using new development methodologies you can embed a customer-committed experience in every project.
Learn how to:
  • Create personas and user stories to understand the user journey.
  • Build user-experience-based prototypes.
  • Prioritise user stories to focus on an MVP refined through continuous validation.
  • Deliver incremental value to validate with your sponsor users.

Realise the benefits of a user-centred approach to leveraging the possibilities of the cloud.

Cognition’s app development process is supported by systems integrator Certus Solutions, a Platinum IBM Business Partner that provides IBM-enabled solutions to enterprises across Australia and New Zealand. Powered by IBM Cloud, apps can contain multiple data sources, scale easily, and leverage architectures, such as machine learning, to drive business value quickly and inexpensively.

Applying a user-centred approach to everything cloud has the power to accelerate innovation and value creation by connecting deeply with people’s real needs and wants. Integrating high-performance cloud infrastructure and cutting-edge services with the IBM Cloud platform can accelerate your speed to market. This delivery-focussed partnership can help you to reimagine, redefine and rewire your business and your brand.

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Are you looking to build new cloud-based applications?

The IBM Cloud is a flexible, open-standards cloud platform that enables rapid builds, running and management of all types of applications.

The platform as a service (PaaS) provides a fast way to get an application to production, to scale it, secure it, and manage it.

Conceived with Cognition’s design thinking approach to creation and development, you’ll get a people-centred design and an agile team to improve the solution development, efficiency and marketability of your app.



Are you curious about a process that prioritises the WHY of your app?

Cognition's workshop experience sets the trajectory for creating strategically sound, functionally intuitive, and repeatedly engaging apps that do more than solve problems. These will create peak moments of connection and insight for, and with, your users.

Cognition will help you adopt an innovation mindset characterised by curiosity, empathy, vulnerability and courage.

This is where the power of collaboration shows up. This is how you differentiate: by trusting the process that designers have always used.


Would you like to cloud-enable your existing enterprise apps?

In the IBM Cloud, you can quickly set up your own continuous delivery pipeline. The practices, architectures and tools cover the entire product lifecycle from inception through to collecting and responding to customer feedback and market changes.

Leverage technologies including artificial intelligence, data and analytics, mobile, IoT, machine learning, hybrid virtualisation, blockchain and security.

Tap into Certus’ systems integration, IBM's Architecture Centre, and Cognition's end-to-end design thinking methodology, to reimagine, redefine and rewire your portfolio.




Orchestrate the complex interactions between
people, services, systems and networks. 



IBM Architecture

Architectures provide a structure that you can use to integrate cloud services into your solutions. IBM's architectures provide practices for building apps in the cloud. The reference architectures define the basic pattern, while implementations provide specific technology, practices, and tool choices to build and deploy that pattern. Easily tap into industry-ready solutions in areas such as cognitive, Internet of Things (IoT), and data and analytics. Build on an open source foundation.


The Power of Cloud

Expand the value of your current IT assets by bringing them to the cloud. Connect with what you have, migrate or move applications to hybrid cloud.

Let us help you choose your target deployment model—Public, Local or Dedicated. Migrate with confidence.


Service Management

Increase flexibility and streamline cloud operations. Adopt the right operations practice for cloud by identifying the organisational roles, processes, skills, integrations, and tools necessary to build cloud applications with service management in mind. Get the right information to the right place, at the right time. Grow without hesitation.


Simply get in touch to have a chat with one of the Cognition experts. 

* We take your privacy very seriously. By contacting us you may receive occasional Accelerate emails. Don't worry, we won't spam you or share your details with any other companies! We will only send you relevant information, you may receive occasional Accelerate and/or Cognition emails. and if you don’t like what we send, you can unsubscribe at any time.

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